Getting Bibtex to spell out the first name

Question

I want to reference a company name using bibtex:

@book{CUDA,
  author    = {NVIDIA Corporation},
  title     = {NVIDIA CUDA Compute Unified Device Architecture Programming Guide},
  publisher = {NVIDIA Corporation},
  year      = {2007}
}

But the entry keeps showing up N. Corporation. Is there a way to get the full author name to show up? I'm currently using the siam bibstyle.

Answer 1

Just enclose the the author field in another set of braces:

@book{CUDA, 
   author = {{NVIDIA Corporation}}, 
   title = {NVIDIA CUDA Compute Unified Device Architecture Programming Guide}, 
   publisher = {NVIDIA Corporation}, 
   year = {2007}
}