What I am looking for is a way to specify some formatting, say italics, for the body of each \item in an itemize/enumerate/description environment, up front, without having to do it explicitly for each item. Moreover, I want no formatting for the Labels. This is what I want:

And here is my code sample:
\documentclass[]{article}
\usepackage{enumitem}
\begin{document}
\textit{\begin{itemize}[font=\normalfont]
\item[Label 1:] Item 1
\item[Label 2:] Item 2
\item[Label 3:] Item 3
\end{itemize}}
\end{document}
Is this a good way of doing it or is there a better way?
