# Scale lowercase symbol to uppercase height

I would like to type a company name which contains a greek letter, e.g. Name\:$\alpha$, but I would like the lowercase greek symbol to be the size of a capital letter, which I have hacked using Name\:\scalebox{1.6}[1.6]{$\alpha$}. Here are the two outputs:

What would be a best way to achieve the desired result so that when I 'capitalise' the lowercase greek letter it is scaled to the size of an uppercase letter (maintaining its aspect ratio).

Any help would be appreciated, as I have struggled to find anything similar online.

N\resizebox{!}{\CapLen}{$\alpha$}ME
• @oliversm Yes, and swap the arguments to \resizebox{\CapLen}{!}{$\alpha$}. – StefanH Jun 14 '16 at 15:51