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 ...                                              

l.48   Squares Structural Equation Modeling(PLS-
                                                  SEM)}}.
?

here are my lines: p.s. except for bib file the other one, it was just written "end of the document" when I tried to open them to read. What is the problem?tnx

     \documentclass[review]{elsarticle}
        \usepackage{lineno,hyperref}
        \usepackage{tabularx}
        \usepackage{graphics}
        \usepackage{adjustbox}
        \journal{Sport Management Review}
        \modulolinenumbers[5]
        %% Elsevier bibliography styles
        %% Vancouver numbered
        %\usepackage{numcompress}\bibliographystyle{model3-num-names}
        %% Vancouver name/year
        %\usepackage{numcompress}\bibliographystyle{model4-names}\biboptions{authoryear}
        %% APA style
        %\bibliographystyle{model5-names}\biboptions{authoryear}
        %% AMA style
        %\usepackage{numcompress}\bibliographystyle{model6-num-names}
        %% `Elsevier LaTeX' style
        \DeclareGraphicsExtensions{.pdf,.jpg,.png}
        \begin{document}
        \begin{frontmatter}
        \title{The impact of Experiential Marketing on Customer Loyalty for Sports Brands (The moderating effect of values and lifestyles) \tnoteref{}} 

   \begin{abstract}`enter code here
    ...
    \end{abstract}
    \begin{keyword}
    Experiential marketing, loyalty, satisfaction, excitement, values and lifestyles.
    \end{keyword}
    \end{frontmatter}
    \linenumbers
    \section{Introduction}
        ...
    \section{Literature review}
    \begin{itemize}
    \item Experiential marketing\\
    ...
    \item Excitement\\
    ...
    \end{itemize}
    \section{Methodology}
    ...
    \section{results}
    \begin{itemize}
    \item Describing demographic characteristics of sample\\
    ...
    \item Data analysis
    \begin{table}
    \centering
    \caption{Validity and reliability of the variables}
    \begin{tabular}{c c c c}
    \hline
    Variables&AVE&CR&Cronbach 's alpha\\
    \hline
    Excitement&0.827800&0.935145&0.896023\\
    Satisfaction&0.679943&0.863718&0.763434\\
    Loyalty&0.686115&0.864091&0.763485\\
    \hline
    \end{tabular}
    \end{table}
    ...
    \begin {figure}
    \centering
    \includegraphics[width=\textwidth]{figure/aks smr.png}
    \caption{Testing model results}
    \end{figure}
    \end{itemize}
    \section{findings}
    \begin{itemize}
    \item Practical implication\\
    ...
    \section{ Research limitations}
    ...
    \end{itemize}
    \section{Implication for future studies}
    ...
    \section*{References}
    \bibliographystyle{agsm} 
    \bibliography{c:/users/pars/desktop/SMRARTICLE}
    \end{document}
7
  • Could you please format your code so that it looks how you want it to look? I assume that enter code here is an artifact of inputting into TeX.SE, and not something in your code. And I'm not sure what you mean by "pdflatex didn't run", since that log file looks like it ran, although possibly not successfully. What did happen? – Teepeemm May 10 '20 at 3:58
  • sorry I didn't get your point by" an artifact of inputting into TeX.SE, & not sth. in my code" ? English is not my first language, would u kindly explain a little more? I tried to run this LaTeX but in the third run (PDFLATEX) the bottom was red and didn't run. tnx @Teepeemm – Sarah May 10 '20 at 4:17
  • Your sample code contains \begin{frontmatter} and \begin{abstract} statements but no \end{frontmatter} and \end{abstract} statements – Mico May 10 '20 at 4:23
  • The excerpt from the .log you posted is not a complete .log file and does not show any obvious errors. Please copy and paste the complete .log file. – moewe May 10 '20 at 5:57
  • Unrelated, but I don't think one should have to use \\ in an itemize. Maybe you want a description instead: \begin{description}\item[Experiential marketing] lorem ipsum \item[Excitement] dolor sit amet\end{description} – moewe May 10 '20 at 5:58
1

The error message is:

! Package inputenc Error: Unicode character - (U+FF0D)
(inputenc)                not set up for use with LaTeX.

Unfortunately, this part of your document does not appear in your question. For another question, you might want to consider reading about minimal working examples (MWE).

However, U+FF0D is a full width hyphen: -

Just find that character in your TeX file and replace it, either by a - or by a --. You can copy the character above in order to search your document.

6
  • 1
    More specifically, it appears that it is in Squares Structural Equation Modeling(PLS-SEM). Very likely, you copy/pasted that hyphen into your document, so that your editor pasted something that looks like a hyphen but isn't quite. Delete and retype that character. – Teepeemm May 11 '20 at 3:15
  • Thank u. but I could find (PLS-SEM) in the context to omit hyphen , it is written 1.48, is that the error line number in the content? @Teepeemm – Sarah May 12 '20 at 2:22
  • @Sarah Yes, L.48 refers to line 48. Unfortunately, it might be line 48 in some other file that TeX generated. You would do better to search through your bibliography for the phrase "Squares Structural Equation Modeling". – Teepeemm May 12 '20 at 4:06
  • @sarah Glad I could help. Please consider accepting the answer, if it solved your problem. This way, the question does not remain "open" . – Philipp Imhof May 12 '20 at 5:02
  • thank you very much I thought the problem is in Tex, and I couldn't find (PLS-SEM) especially in line 48 in the text, now I found that I have this HYPEN in my Bib file. thank u @Teepeemm – Sarah May 12 '20 at 21:08

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